Focus on what you’re making and who you’re making it for – not what you’re making it with.

The best tool is the one that’s with you. Our goal is minimalism & maximizing results without wasting time or money. The rest depends on your budget.

The lists below are a good starting point, at least for my shooting styles. Start by deciding what is most important to you (Budget, Travel, Performance) and you won’t be disappointed. Loving the tools that help us create makes everything that we do that much more fun, affordable and successful. Don’t waste time overthinking what you need to be shooting with. Put that time & energy back toward your work instead!

 


TIGHT BUDGET

Photography and videography are about making the most of what you have, not dwelling on what you don’t. Put that time/energy back toward your creative process and you’ll be amazed by the results.

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TRAVEL LIGHT

Over the years I’ve had to learn the hard way that getting the right gear in the first place, even if the price is a bit of a stretch at first, makes all the difference in the world to creative productivity. Focus on your long term goals as an artist and challenge yourself to become a proactive minimalist and reasonably shrewd bargain shopper, and you’ll be reaping the benefits for years to come.

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PERFORMANCE

It’s often hard to separate what tools we really need from what we think we need. Trust your creative instincts and style to drive these decisions for you. The Internet is the best tool we’ve ever had to make smarter, timely purchasing decisions. While it’s easy to get lost in all of the options and steep learning curves at first, a lot of patience will get you everything you need in a semi-pro setup for unbelievably affordable prices.

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Shop By Brand.

NIKON

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SONY

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FUJI

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CANON

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BASICS

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PHONE

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OUTDOORS

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TRAVEL GEAR

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